Advertising Cultures : Gender, Commerce, Creativity
, by Sean NixonNote: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9780761961987 | 0761961984
- Cover: Paperback
- Copyright: 4/1/2003
The economic and cultural role of the 'creative industries' has gained a new prominence and centrality in recent years. These worlds are explored here through the most emblematic creative industry: advertising. Cultures of Advertising presents a