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Analytics in a Big Data World The Essential Guide to Data Science and its Applications

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Analytics in a Big Data World The Essential Guide to Data Science and its Applications by Baesens, Bart, 9781118892701
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
  • ISBN: 9781118892701 | 1118892704
  • Cover: Hardcover
  • Copyright: 5/19/2014
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The book discusses the topic of Big Data and Analytics, which is now more relevant and actual than ever before.  It is written with a strong practitioner focus, not overly stressing the mathematical underpinnings but the business application instead.  It consists of real-life examples from the author's personal consulting and research experience (banking, retailing, government). The book includes an overview of visionary ideas and recent developments in the field with a tremendous potential to create strategic leverage in any business setting. 

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