|
The Quality-of-Life (QOL) Concept Viewed from a Marketing Lens |
|
|
3 | (21) |
|
|
|
4 | (10) |
|
The Emergence of the QOL Concept as a Philosophy in Marketing |
|
|
14 | (10) |
|
Conceptual Frameworks, Approaches, Theories, and Philosophies of QOL |
|
|
24 | (53) |
|
QOL Construed in Terms of Ideal |
|
|
24 | (3) |
|
QOL Construed in Terms of Personal Utility |
|
|
27 | (3) |
|
QOL Construed in Terms of Happiness, Life Satisfaction, and Absence of Ill Being |
|
|
30 | (4) |
|
QOL Construed in Terms of Opulence |
|
|
34 | (2) |
|
QOL Construed in Terms of the Just Society |
|
|
36 | (4) |
|
QOL Construed in Terms of Satisfaction of Human Needs |
|
|
40 | (5) |
|
QOL Construed from a Transcendental Perspective |
|
|
45 | (4) |
|
QOL Construed as Social Judgment |
|
|
49 | (2) |
|
QOL Construed in Terms of Bottom-Up and Top-Down Spillover |
|
|
51 | (3) |
|
QOL Construed in Terms of Resource Management |
|
|
54 | (3) |
|
QOL Construed from an Ecological Perspective |
|
|
57 | (4) |
|
QOL Construed from an Adaptation-Level Perspective |
|
|
61 | (2) |
|
QOL Construed from a Health Perspective |
|
|
63 | (2) |
|
QOL Construed from a Cultural Perspective |
|
|
65 | (2) |
|
QOL Construed from a Goal Perspective |
|
|
67 | (3) |
|
QOL Construed from Other Perspectives |
|
|
70 | (7) |
|
Measures and Measurement Issues in QOL Research |
|
|
77 | (57) |
|
Measurement Issues in QOL Research |
|
|
77 | (9) |
|
Measures of Overall QOL of People |
|
|
86 | (7) |
|
Measures of Domain-Specific QOL Measures of People |
|
|
93 | (14) |
|
Measures of QOL of Families and Households |
|
|
107 | (3) |
|
Measures of QOL of Communities and Regions |
|
|
110 | (9) |
|
Measures of QOL of Countries |
|
|
119 | (15) |
|
QOL Research in Relation to Specific Marketing Perspectives |
|
|
134 | (96) |
|
QOL Research in Relation to Macromarketing |
|
|
134 | (24) |
|
QOL Research in Relation to Strategic Marketing |
|
|
158 | (20) |
|
QOL Research in Relation to the Marketing Mix |
|
|
178 | (12) |
|
QOL Research in Relation to Marketing Ethics |
|
|
190 | (15) |
|
QOL Research in Relation to Social Marketing |
|
|
205 | (4) |
|
QOL Research in Relation to International Marketing |
|
|
209 | (12) |
|
QOL Research in Relation to Marketing and Economic Development |
|
|
221 | (9) |
|
QOL Research in Relation to Specific Population Segments |
|
|
230 | (34) |
|
QOL Research in Relation to the Elderly |
|
|
230 | (12) |
|
QOL Research in Relation to Women, Children, and the Poor |
|
|
242 | (6) |
|
QOL Research in Relation to College Students, Faculty, and Staff |
|
|
248 | (6) |
|
QOL Research in Relation to other Population Segments |
|
|
254 | (10) |
|
QOL Research in Relation to Specific Life Domains |
|
|
264 | (84) |
|
QOL Research in Relation to Consumer Well Being |
|
|
264 | (6) |
|
QOL Research in Relation to Leisure Well Being |
|
|
270 | (7) |
|
QOL Research in Relation to Community Quality of Life |
|
|
277 | (10) |
|
QOL Research in Relation to Quality of Work Life |
|
|
287 | (16) |
|
QOL Research in Relation to Quality of Family Life |
|
|
303 | (9) |
|
QOL Research in Relation to Economic Well Being |
|
|
312 | (11) |
|
QOL Research in Relation to Health-Related Quality of Life |
|
|
323 | (15) |
|
QOL Research in Relation to Other Life Domains |
|
|
338 | (10) |
|
QOL Research in Relation to Specific Public and Private Sectors |
|
|
348 | (27) |
|
QOL Research in Relation to Travel and Tourism |
|
|
348 | (7) |
|
QOL Research in Relation to Casino and Gambling |
|
|
355 | (1) |
|
QOL Research in Relation to Childcare |
|
|
356 | (2) |
|
QOL Research in Relation to Tobacco and Smoking |
|
|
358 | (4) |
|
QOL Research in Relation to Television |
|
|
362 | (8) |
|
QOL Research in Relation to Entrepreneurship |
|
|
370 | (5) |
| References |
|
375 | (56) |
| Subject Index |
|
431 | (7) |
| Author Index |
|
438 | |
