Business Research Methods : A Structured Approach

This book introduces a new approach that students can use to construct their own research as well to understand research undertaken by others. Using the innovative approach of the Knowledge Vee and applying it to a business and management research environment, the book enables students to fully understand and apply the skills required for independent research. With a concise, student-centered approach that includes questions and exercises, and concept maps to aid student learning, here is an invaluable cornerstone guide to conducting research.