The China Strategy Harnessing the Power of the World's Fastest-Growing Economy

No major enterprise or financial institution can avoid doing business with China-if not directly, then through myriad hidden connections. Global businesses either use Chinese resources or sell to and in China or compete with companies that do. Because there’s no avoiding China, business leaders need a framework that orders the different (and seemingly contradictory) streams of data that hint at its future. That framework is The China Strategy. In this invaluable book, Edward Tse explains the ever-changing nature of China's business environment, its increasingly complex relationship with the rest of the world, and the global business implications-not just for our current environment but for the next decade. Change, Tse argues, is taking place in non-linearly. Some dimensions (like Chinese entrepreneurship) are expanding exponentially, while others (like the value of China's labor arbitrage) may be reaching a plateau. Eschewing easy explanations, Tse shows how to build and execute a global business strategy in light of these changes, offering practical advice amidst a sea of simple books that offer too-quick solutions. In a world in which a successful business strategy means a successful China strategy, this book is uniquely positioned to help business leaders navigate the “country that cannot be ignored.�

Edward Tse is Booz Company's Managing Director for Greater China, with more than twenty years of management consulting and senior corporate management experiences. He has been a Business Strategy Expert for Chief Executive China for over ten years, as well as a member of the Consultative Editorial Board of the Chinese edition of Harvard Business Review. His book on Chinese enterprises, Direction, was published in Chinese in October 2007. He lives in Hong Kong and Shanghai.