Consumer Evolution

the strategies best aligned with each of those cycles. Successful strategies start with the right people having appropriate knowledge, supported by focused processes, employing appropriate technologies, designing performance-supporting structures. Grantham and Carr focus on people and their interaction with processes, technology, and structure. This is a refreshing book striking a delicate balance between scholarly analysis and eminently practical advice. A must-read by business leaders, particularly those tired of the hype accompanying the ‘ new' economy and the ‘ dot.com' bust." - - Gé rald de Kerchove, PdK Consulting, former CFO, Fair, Isaac and Co. " Drs. Grantham and Carr remind us of a crucial truth: the Internet and the global economy operate best only when business leaders remember that today' s customers and employees demand meaningful responsiveness and personal connectedness in business relationships. Grantham and Car have their fingers on the pulse of what makes today' s businesses work: the sophisticated interplay of technology and the human needs of employees and customers." - - Dr. Steve Flannes, Psychologist, coauthor, People Skills for Project Managers

<b>CHARLES GRANTHAM</b> is the founder and Chief Scientist of the Institute for the Study of Distributed Work, where he studies the emergence of telework and the electronic workplace. He is a featured columnist for a number of business magazines and has consulted for a variety of Fortune 500 firms including Sun Microsystems, BP/Amoco, PeopleSoft, Agilent, and Cisco Systems. He can be contacted through www.isdw.com. <p> <b>JUDITH CARR</b> is a Vice President at Gartner, Inc., the worlds largest technology research firm. As Senior Program Director for Gartners Executive Programs, she serves as an executive advisor to CIOs on such issues as technology management and technology integration, IT governance, work redesign, change management, and organizational culture. She is a contributor to GartnerG2, the business growth research division at Gartner, authors Gartners Commentary on Government, and has played an active advisory role in many e-government initiatives.