Crash Course
, by INGRASSIA, PAULNote: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9780812980752 | 0812980751
- Cover: Trade Paper
- Copyright: 1/11/2011
With an updated Afterword by the author This is the epic saga of the American automobile industryrs"s rise and demise, a compelling story of hubris, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroitrs"s Big Three car companies-once proud symbols of prosperity-through bankruptcy. With unprecedented access, Pulitzer Prize winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroitrs"s boardrooms to the White House. Ingrassia answers the big questions: Was Detroitrs"s self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? Complete with a new Afterword providing fresh insights into the continuing upheaval in the auto industry-the travails of Toyota, the revolving-door management and IPO at General Motors, the unexpected progress at Chrysler, and the Obama administrationrs"s stake in Detroitrs"s recovery-Crash Courseaddresses a critical question: America bailed out GM, but who will bail out America?