Crowdstorm The Future of Innovation, Ideas, and Problem Solving

Shaun Abrahamson is an early stage investor and advisor. For the last decade, he has worked with some of today's leading startups. At Mutopo, he advises global firms on how to benefit from online connections with customers and experts. He built computer-aided design tools at MIT, studied at the Berlin School of Creative Leadership, lectured at the Wharton School and New York University, and contributed to the Economist Intelligence Unit.

Peter Ryder is the former president of jovoto, Inc., a startup whose platform and community help companies innovate and solve challenges facing their business. After a successful career in consulting at Deloitte, CSC, and Accenture helping organizations use technology to transform their operations, he now invests in new ventures and advises organizations on how to take advantage of new technologies in today's digital economy.

Bastian Unterberg is the founder and CEO of jovoto, a Berlin- and NYC-based firm that organizes a 40,000-person strong creative community to work with global brands on problems ranging from new product design to sustainable architecture. His work has been featured in various media such as Page, New York Times, Focus, and Fast Company. An active speaker, Bastian presents at various national and international conferences.

Introduction

Chapter 1: First, Some Context

Planning: The Art of the Possible

Chapter 2: Before You Start -- Legal and Brand Discussions

Chapter 3: Ask The Right Question – The Call to Action 

Chapter 4: Motivate the Crowd – Fair Incentives for Participants

Organizing: Coalitions and Recruiting  

Chapter 5: Build The Coalition – Partners Enable the Process

Chapter 6: Recruit The Desired Participants -- How to Build Creative Communities For Your Project

Executing: Management, Monitoring and Results

Chapter 7: Facilitate Great Outcomes - Managing Creative Communities

Chapter 8: Participant Monitoring – Measuring Activity

Chapter 9: Select The Best Ideas - Dealing with the “Tyranny of Ideas”

Technology Considerations

Chapter 10: Choosing the Right Online Space

META

Chapter 11: Reflect On The Process To Refine The Process

Endnotes

List of Figures and Tables

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