FREE SHIPPING

on all orders of $79 or more

7% OFF your purchase of $75 or more!
Use coupon code TUESDAY in checkout.

The Cultural Dimension of Global Business

, by ;
The Cultural Dimension of Global Business by Ferraro; Gary, 9780205835591
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
  • ISBN: 9780205835591 | 0205835597
  • Cover: Nonspecific Binding
  • Copyright: 7/30/2012
  • eTextbook

    Available Instantly

    Online: 365 Days

    Downloadable: Lifetime Access

    $100.74
Demonstrates how the theory and insights of cultural anthropology can positively influence the conduct of global business. The Cultural Dimension of Global Businessprovides a foundation for understanding the impact of culture on global business and global business on culture. Learning Goals Upon completing this book readers will be able to: Understand the interaction between global business and culture Discuss comparative values and cultural differences Know the importance of understanding nonverbal communication patterns prevalent in the international business arena Examine three functional processes critical to success in conducting global business: negotiating, partnering, and managing Note:MySearchLab does not come automatically packaged with this text. To purchase MySearchLab, please visit:www.mysearchlab.comor you can purchase a ValuePack of the text + MySearchlab (at no additional cost): ValuePack ISBN-10: 020589786X / ValuePack ISBN-13: 9780205897865.


Please wait while the item is added to your bag...