Dynamics of International Business Environment and Strategy: A Systems Approach

Many books in the field of international business, global strategy, and international management generally address fundamental theories, cultural issues, and human resource implications. A system approach integrates factors that may not be usually considered within the traditional international business theory concepts. This approach allows us to explore economic efficiencies and sustainable development for businesses in general and more specifically the implications for global companies. The proposed book is unique in that it unites and links external and internal factors affecting businesses in a dynamic manner. The book also provides a new, timely, and practical approach to conduct business globally.