e-Economy: Rhetoric or Business Reality?

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e-Economy: Rhetoric or Business Reality? by Budd; Leslie, 9780415339551
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  • ISBN: 9780415339551 | 0415339553
  • Cover: Nonspecific Binding
  • Copyright: 1/10/2005

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As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism or even skepticism about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of looking forward to new, more realistic possibilities. Using a business and socio-economic framework, this book investigates a range of challenges for restructuring the e-economy. Rigorous yet retaining the accessible format which distinguishes all the volumes in this series, this book provides a thorough critique of the prospects facing businesses in the new economy and will be of interest to anyone studying e-business/commerce.
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