Evolutionary Innovations The Business of Biotechnology
, by McKelvey, Maureen D.Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9780198297246 | 0198297246
- Cover: Paperback
- Copyright: 5/11/2000
This is a study of the commercial development of biotechnology that compares the initiatives, activities and organization of two firms--Genentech in the United States and Kabi in Sweden--as they brought knowledge to the market in the form of insulin and the human growth hormone. Writing from a broad evolutionary perspective, Maureen McKelvey's important study of one of the most modern science-based technologies will be of interest to all concerned with understanding the processes of innovation.