Exploding The Creativity Myth The Computational Foundations of Linguistic Creativity

Karl Lagerfeld's description of his sunglasses as a 'Burqa for my eyes' drew a huge amount of commentary. But what was going onwithin that phrase? Why was it deemed original and contentious and what can it tell us about creativity? Taking us through cliché, metaphor, analogy, neologism and surrealism, amongst other creative tropes, Tony Veale offers acomprehensive guide to the actual processes behind linguistic creativity. By grounding his approachable examples in easy to replicate methods, the book isperfect as a resource for individual creative exploration. Anyone with an open mind and a computer and a desire to learn about how we creatively say thingswith words will love this book.Written by an expert in natural language generation, this deceptively simple bookoffers powerful tools for reconceptualising creativity.

Preface \ 1. Creation Myths \ 2. Enigma Variations \ 3. Shock and Awe \ 4. Round up Usual Suspects \ 5. Pimp My Ride \ 6. Six Ridiculous Things \ 7. Buy Low Sell High\ Bibliography \ Index