From Those Wonderful Folks Who Gave You Pearl Harbor Front-Line Dispatches from the Advertising War

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Summary

Written by a real life Don Draper, this rollicking memoir--and classic bestseller--about 1960s advertising is one of the key texts forMad Men.

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Introduction	p. 1
Nazis Don't Take Away Accounts	p. 10
Who Killed Speedy Alka-Seltzer?	p. 26
Fear, Son of Fear, and Fear Meets Abbott and Costello	p. 46
Give Me Your Drunks, Your Weirdos …	p. 70
Dancing in the Dark	p. 88
The Creative Life	p. 110
The Jolly Green Giant and Other Stories	p. 134
Fights Headaches Three Ways	p. 154
Fights Headaches Four Ways	p. 172
Censorship	p. 190
Rumors and Pitches	p. 210
Profiles in Warm and Humane Courage	p. 228
The Most Fun You Can Have With Your Clothes On	p. 260
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