The Future of Mobile Communications; Awaiting

Mobile communications are about to enter the third stage in their development, widely known as 3G. This will bring always-on Internet access to mobile devices. This book investigates the history of mobile communications and explores the technological background to 3G in a user-friendly manner. It examines the licensing process throughout the world, and draws conclusions about the prospects for 3G through a comprehensive analysis of the issues that have been raised so far.

Peter Curwen is Professor of Business at Sheffield Business School, Sheffield Hallam University.

List of Figures and Tables

x

Glossary

xi

Abbreviations

xvi

Acknowledgement

xix

Preface

xx

Introduction to Mobile Telephony

1

(28)

Introduction

1

(10)

Mobile versus fixed-wire

11

(7)

Short message service (SMS)

16

(2)

National coverage: Western Europe versus the USA

18

(2)

ARPUs and SACs

20

(1)

Evolution of standards

21

(7)

Mark-up languages

27

(1)

The role of satellites

28

(1)

Intermediate Steps Along the Road

29

(26)

Satellite communications

30

(10)

Introduction

30

(2)

Limited bandwidth networks

32

(1)

Iridium

32

(2)

Globalstar

34

(1)

ICO Global Communications

35

(1)

Odyssey

36

(1)

Reappraisal of the networks

36

(1)

Inmarsat

37

(1)

Teledesic

37

(1)

SkyBridge

38

(1)

Conclusions

38

(2)

Wireless application protocol (WAP)

40

(1)

General packet radio service (GPRS)

41

(7)

Cdma2000 1x

47

(1)

I-Mode

48

(5)

Introduction

48

(1)

Why i-mode has been a success

49

(1)

Sources of revenue

50

(1)

Will i-mode travel?

51

(1)

Conclusions

52

(1)

Smartphones and personal digital assistants (PDAs)

53

(2)

UMTS Licensing in Western Europe

55

(36)

Individual countries

58

(33)

Austria

58

(1)

Belgium

59

(1)

Denmark

60

(1)

Finland

61

(1)

France

61

(3)

Germany

64

(6)

Greece

70

(1)

Ireland

70

(1)

Isle of Man

71

(1)

Italy

72

(3)

Liechenstein

75

(1)

Luxembourg

75

(1)

Malta

75

(1)

Monaco

75

(1)

Netherlands

76

(2)

Norway

78

(1)

Portugal

79

(1)

Spain

80

(2)

Sweden

82

(2)

Switzerland

84

(2)

UK

86

(5)

3G Licensing Elsewhere in the World

91

(37)

The rest of Europe

93

(5)

Japan

98

(3)

China

101

(1)

Elsewhere in Asia

102

(8)

The USA

110

(8)

The `C' and `F' licence auction

112

(2)

Stance of operators

114

(2)

Recent developments

116

(2)

Elsewhere in North, South and Central America

118

(2)

Australasia

120

(4)

The Middle East and Africa

124

(1)

Operators' interests in 3G licences and measures of licence costs

125

(3)

Analysis of Issues Raised by 3G

128

(34)

Strategic partnerships

128

(2)

Auctions versus `beauty contests'

130

(9)

Sources of finance

139

(3)

Subsidies

142

(1)

Equipment sharing

142

(1)

Delays and debts

143

(1)

Mobile virtual network operators (MVNOs)

144

(1)

Roaming

145

(1)

Prospects for new entrants

146

(1)

Technical hitches

147

(1)

Standard wars

148

(2)

Vendor alliances

150

(2)

Health risks

152

(1)

Pricing services

153

(1)

Regulation in the EU

154

(1)

Conclusions

155

(7)

A Case Study of Vodafone with a Piece of Orange and the DTs

162

(32)

Initial scenario

162

(1)

Background

163

(7)

Vodafone/AirTouch

164

(2)

Mannesmann/Orange

166

(1)

Vodafone AirTouch/Mannesmann

167

(3)

Orange

170

(5)

E-Plus

175

(1)

T-Mobile

176

(1)

Rebranding

177

(1)

Tidying up

178

(6)

Doing the sums

184

(5)

Revising the strategy and redoing the sums

189

(2)

Conclusions

191

(3)

Notes

194

(12)

Index

206

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The Future of Mobile Communications; Awaiting the Third Generation

Summary

Author Biography

Table of Contents

Supplemental Materials