Gale Encyclopedia of E-Commerce
, by Fundukian, Laurie J.Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9780787690984 | 0787690988
- Cover: Hardcover
- Copyright: 6/15/2012
"This second edition of the Gale Encyclopedia of E-Commerce (GEEC) presents a comprehensive look at the topics and terms, companies, people, events, and legislation most relevant to the e-commerce industry. Designed for e-entrepreneurs and students performing industry research, as well as for individuals simply interested in understanding the industry more fully, GEEC is an all-encompassing source of the information most critical to understanding the e-commerce industry. Topics include: Online Banking, Amazon.com, Internet Tax Freedom Act, Steve Jobs, Facebook, E-Books, Cyber Monday, Web Portals, PayPal, Intellectual Property and much more. Approximately 480 comprehensive essays really explain the industry to the user"--