on all orders of $79 or more

7% OFF your purchase of $75 or more!
Use coupon code TUESDAY in checkout.

The Googlization of Everything: And Why We Should Worry

, by
The Googlization of Everything: And Why We Should Worry by Vaidhyanathan, Siva, 9780520272897
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
  • ISBN: 9780520272897 | 0520272897
  • Cover: Paperback
  • Copyright: 3/13/2012
  • Rent Book


  • Buy Used Book

    Usually Ships in 3-5 Business Days

  • Buy New Book

    Usually Ships in 3-5 Business Days

  • eBook

    Available Instantly

    Online: 365 Days

    Downloadable: Lifetime Access

In the beginning, the World Wide Web was exciting and open to the point of anarchy, a vast and intimidating repository of unindexed confusion. Into this creative chaos came Google with its dazzling mission--"To organize the world's information and make it universally accessible"--and its much-quoted motto, "Don't be Evil." In this provocative book, Siva Vaidhyanathan examines the ways we have used and embraced Google--and the growing resistance to its expansion across the globe. He exposes the dark side of our Google fantasies, raising red flags about issues of intellectual property and the much-touted Google Book Search. He assesses Google's global impact, particularly in China, and explains the insidious effect of Googlization on the way we think. Finally, Vaidhyanathan proposes the construction of an Internet ecosystem designed to benefit the whole world and keep one brilliant and powerful company from falling into the "evil" it pledged to avoid.

You might also enjoy...

Please wait while the item is added to your bag...