How Toyota Became #1 : Leadership Lessons from the World's Greatest Car Company

Everyone knows that Toyota has had an amazing twenty-five- year run, rising from a humble Japanese start-up to a thriving global giant. But howdid it pass Ford and GM to become the world’s largest auto manufacturer? And how does it continue to thrive while so many competitors are struggling and failing? Journalist David Magee dug deeply into Toyota’s past and present, interviewing senior executives who rarely talk to the press, along with many other sources. The powerful lessons that he distills, especially about corporate culture, are valuable for managers in all industries.

David Magee is the author of eight nonfiction books, including Turnaround: How Carlos Ghosn Rescued Nissan and The John Deere Way. He is also the founder and president of Jefferson Press and the co-owner of Rock Point Books, a Chattanooga, Tennessee, independent bookstore.