Innovation in India The Future of Offshoring

Examines the shift in leading companies in India towards greater "value added" and innovative work. Is the move towards greater levels of innovation the future of the services off-shoring industry in India?

SUSEELA YESUDIAN is the Executive Director of the Aditya Birla India Centre at London Business School, UK. On completion of her PhD, Suseela initially worked as a research associate at the School of Oriental and African Studies before joining London Business School.

List of Tables
List of Figures
Preface Phanish Puranam
Acknowledgements
Notes on Contributors
Symphony Services – Playing a Different Tune; K.Balakrishnan
Globalization of Research and Development Centre: How GE does it in India; B.Chaklader
Quatrro BPO Solutions: Developing Outsourcing Solutions Innovatively; R.Gera
The Offshoring Industry in India: Moving up the Value Chain?; D.R.John
Dr Reddy's Custom Pharmaceutical Services: A Tailor-made Breakthrough Strategy in Pharma Offshoring?; A.Rajayya
Legal Process Outsourcing Opportunity and Cobra Legal Solutions; S.Ramachandran
eInfochips: Product, Delivery and Service Differentiation; V.K.Sapovadia
Bibliography
Index