Investor Behavior : The Psychology of Financial Planning and Investing
, by Baker, H. Kent; Ricciardi, Victor
- ISBN: 9781118492987 | 1118492986
- Cover: Hardcover
- Copyright: 2/10/2014
Investor Behavior will provide readers with a comprehensive understanding and the latest research in the area of behavior finance and investor decision making. Blending contributions from both scholars and practitioners, the book will provide investment professionals with insights on how to understand and manage client behavi∨ a framework for interpreting financial market activity; and a in-depth understanding of this important new field of investment research. The book will cover the major principles of behavioral finance, including heuristics, bounded rationality, regret theory, mental accounting, framing, prospect theory, and loss aversion behavior. Specific sections of the book will delve into the role of personality traits, cultural factors, and emotional well-being in investment decisions. Other topics covered include risk perception and tolerance; asset allocation decisions under inertia and inattention bias; behavioral portfolio theory, gambling behavior, and neuro-finance. Contributions will delve into the behavioral underpinnings of various trading and investment strategies, including value investing, contrarian investing, and earnings surprises. The final chapters of the book examine new research on ethical investing, socially responsible investing from a behavioral perspective. Empirical evidence and current literature about each type of investment issue are featured. Cited research studies are presented in a straightforward manner focusing on the comprehension of study findings, rather than on the details of mathematical frameworks.
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