MIX IT UP

Mix It Up demonstrates how a sociological perspective can help us better understand popular culture as a dynamic, durable, and significant feature of modern society. With lively prose and the perfect mix of resonant historical cases, David Grazian investigates the role of media and popular culture in everyday life. Now with a new chapter on the globalization of pop culture, Mix It Up explores how the media industry is organized; the increasingly blurry relationship between cultural consumption and production; and the social significance of leisure activities.