New Psycho-Cybernetics : The Original Science of Self-Improvement and Success That Has Changed the Lives of 30 Million People

Dr. Maxwell Maltz received his baccalaureate in science from Columbia University in 1921 and his doctorate in medicine from the College of Physicians and Surgeons of Columbia University in 1923. After postgraduate work in plastic surgery in Europe, Dr. Maltz was appointed to head several departments of reparative surgery in New York hospitals. He became a prominent international lecturer on his specialty and on the psychological aspects of plastic surgery, and he published two books on these subjects: New Faces, New Futures and Dr. Pygmalion. He developed a very successful private practice in New York and treated patients who came to him from all over the world, including many celebrities. In the 1950s, Dr. Maltz became increasingly fascinated by the number of people who came to him requesting surgery, who had greatly exaggerated "mental pictures" of their physical deformities, and whose unhappiness or insecurities remained unchanged even after he gave them the new faces they desired. In 1960, after nearly a decade of counseling hundreds of such patients, extensive research on everything from missile guidance technology to hypnosis, and testing his evolving "success conditioning" on athletes, salespeople, and others, he published his findings and then radical ideas in the first edition of Psycho-Cybernetics. The book was an instant bestseller, and Dr. Maltz was sought out by corporations, athletes, entertainers, even religious organizations, as a speaker, seminar presenter, and private coach. His book's fans ranged from Jane Fonda to Vince Lombardi's Green Bay Packers. Even the famous artist Salvador Dali presented him with an original painting depicting the self-image emerging from darkness into light. Dr. Maltz authored several other books about Psycho-Cybernetics, as well as three novels, even an off-Broadway play, and amassed a wealth of "case history" material, lecture and seminar notes, audio and film recordings-all now in the archives of The Psycho-Cybernetics Foundation. Although Dr. Maltz passed away at age 76, his legacy is thriving; in fact, his works have grown in popularity, almost entirely through word of mouth. Additional information about all Dr. Maltz's work is available at www.psycho-cybernetics.com. Dan S. Kennedy is a marketing consultant, professional speaker, author of nine books, and successful businessman. As a speaker, he has addressed over 200,000 people a year for each of the past nine years, frequently and repeatedly appearing on programs with former U.S. Presidents, Generals Norman Schwarzkopf and Colin Powell, broadcasters Larry King and Paul Harvey, entertainers, athletes, coaches, business leaders, and fellow speakers like Zig Ziglar, Brian Tracy, Jim Rohn, and Tom Hopkins. His books include No Rules: 21 Lies and Myths about Success and The Ultimate Marketing Plan. Mr. Kennedy is also a lifelong student and practitioner of Psycho-Cybernetics, CEO of The Psycho-Cybernetics Foundation, author of The New Psycho-Cybernetics audio program, and co-author of the Psycho-Cybernetics-based book for sales professionals: Zero Resistance Selling. Additional information about Mr. Kennedy's work is available at www.dankennedy.com.