Options The Secret Life of Steve Jobs

Welcome to the mindto the worldof Fake Steve Jobs. Fake Steve the counterintuitive management guru: "Obviously we can't literally put our employees' lives at risk. But we have to make them feel that way." Fake Steve the celebrity hobnobber: "I like Bono. He's the only person I know who's more self-absorbed than I am."Optionsis the book that had the critics howlingwith laughter:"A voice for our own digital age....Mac-slappingly funny."Newsweek.com "Hilarious."New York Times "There's a laugh-out-loud moment on nearly each one of the book's pages."Wall Street Journal "Wickedly funny."San Francisco Chronicle

Daniel Lyons is a senior editor for Forbes and creator of the wildly popular blog “The Secret Diary of Steve Jobs” (fakesteve.blogspot.com). He lives in the Boston area.