The Oxford Handbook of Luxury Business

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The Oxford Handbook of Luxury Business by Donzé, Pierre-Yves; Pouillard, Véronique; Roberts, Joanne, 9780190932220
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  • ISBN: 9780190932220 | 0190932228
  • Cover: Hardcover
  • Copyright: 1/25/2022

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This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches. Topics include conceptual foundations and the evolution of the luxury industry; the production of luxury goods; luxury branding and marketing; distributing luxury; globalization and markets; and issues of morality, inequality, and environmental sustainability.

The Oxford Handbook of Luxury Business is a necessary resource for all students and researchers of the field as well as for forward-thinking industry professionals.
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