The Power of the Vote: Electing Presidents,

In The Power of the Vote, Douglas E. Schoen-one of the premier strategists in the history of Democratic politics-offers a never-before-seen glimpse inside the most pivotal campaigns of his storied career, providing an essential primer for understanding the elections of yesterday, today, and tomorrow. From the legendary New York City mayoral race of 1977 to his twenty-year efforts to modernize Israeli politics to Bill Clinton's 1996 reelection campaign, Schoen takes you on a fascinating, eye-opening ride across the international political landscape of the past three decades. Demonstrating how politics has evolved and how he has utilized the latest technology to help candidates win the hearts and minds of the public, he also presents a detailed discussion of the strategies and tactics that will shape the future of electoral politics and lead the Democrats back to the White House in 2008.

Introduction	p. ix
Birth of a Pollster
Canvassing, the Klan, and the Plot to Take Over New York City	p. 3
Harvard, Ivy League Radical Chic, and the Crisis of the Democratic Party	p. 23
The Invention of Overnight Polling, Ed Koch, and Politics in the Big Easy	p. 43
Going Global
Polling in the Promised Land	p. 69
Public Opinion Research and the Fall of Slobodan Milosevic	p. 103
Broadband Politics, Ugly Americans, and Politics in the Shadow of the World's Most Dangerous State	p. 149
The Big Time
New Democrats, Inoculation, Bill Clinton, and Ma Bell	p. 187
The Stealth Campaign and the Resurrection of the Clinton Presidency	p. 211
Jon Corzine, Competitive Liberalism, and the Importance of Messaging	p. 251
September 11, Mike Bloomberg, and the Rise of the Outsider	p. 271
An Uncertain Future
The Power and Possibilities of Exit Polls	p. 307
Pitfalls on the Path to 2008	p. 335
Notes	p. 369
Acknowledgments	p. 377
Index	p. 381
Table of Contents provided by Ingram. All Rights Reserved.

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

FREE SHIPPING

Amazon no longer offers textbook rentals. We do!

The Power of the Vote: Electing Presidents, Overthrowing Dictators, and Promoting Democracy Around the World

Summary

Table of Contents

Supplemental Materials