Real World Print Production

, by McCue, Claudia

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ISBN: 9780321410184 | 0321410181
Cover: Paperback
Copyright: 1/1/2007

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Summary

Supplemental Materials

Everything designers need to know to create trouble-free print jobs in one industrial-strength reference!

Preface

xvii

Life Cycle of a Print Job

(26)

The Olden Days

(2)

Brave New World: Desktop Publishing

(1)

Job Submission

(1)

Scenic Tour of a Typical Printing Plant

(23)

Sales

(1)

Customer Service

(1)

Planning, Estimating, and Scheduling

(1)

Preflight

(1)

Prepress

(1)

Production

(1)

Scanning

(1)

Image Work

(1)

Raster Image Processor (RIP)

(2)

Trapping

(1)

Imposition

(1)

Proofing

(1)

Corrections

(1)

Creating Plates

(1)

Pressroom

(1)

Finishing

(1)

Trimming

(1)

Folding

(1)

Stitching

(1)

Die Cutting

(1)

Binding

(1)

Gluing

(1)

Fulfillment and Shipping

(1)

Glossary of Printing Terms

(10)

Ink On Paper

(24)

Fundamentals of Black-and-White Printing

(3)

Fundamentals of Color Printing

(6)

Limitations of CMYK

(1)

Spot Colors

(1)

Approximating Spot Colors with Process

(1)

Press Issues

(7)

Registration

(1)

Trapping

(1)

Large Ink Coverage Areas

(1)

Rich Black

(1)

Problem Inks

(1)

Specialty Inks

(1)

Custom Mixed Inks

(1)

Coatings and Varnishes

(1)

Digital Printing

(4)

Digital Printing Advantages

(1)

Short Runs

(1)

Variable Data

(1)

Digital Printing Issues

(1)

Registration

(1)

Spot Colors on Toner-Based Digital Presses

(1)

Paper Requirements and Limitations

(1)

Cracking and Flaking

(1)

Resolution and Screen Ruling

(1)

Your Monitor is Not Made of Paper

(4)

A Quick Overview of Color Management

(1)

Control Your Environment

(1)

Realistic Expectations

(1)

Contract Proofs

(1)

Binding and Finishing

(26)

One Size Does Not Fit All

(5)

Rule Number One: Build to the Correct Trim Size

(2)

Rule Number Two: Provide Bleed

(1)

Rule Number Three: Stay Away From the Edge

(1)

Rule Number Four: Follow the Print Specifications

(1)

Folding: High-Speed Origami

(2)

Imposition

(7)

Basic Imposition

(1)

Multipage Imposition

(5)

Binding Methods

(4)

Saddle Stitching

(1)

Perfect Binding and Case Binding

(2)

Comb Binding

(1)

Coil Binding

(1)

Other Binding Methods

(1)

Moving Beyond Two Dimensions

(8)

Die Cutting

(2)

Embossing

(2)

Foil Stamping

(2)

Preparing Raster Images

(20)

Ancient Times: B.P. (Before Pixels)

(1)

Now: A.P. (All Pixels, All the Time)

(2)

Scanners

(1)

Digital Cameras

(1)

Imaging Software

(1)

Resolution and Image Fidelity

(6)

Scaling Up

(1)

Scaling Down

(1)

Planning Ahead

(2)

Digital Photographs

(1)

Cropping and Transforming Images

(1)

Cropping

(1)

Rotating Images

(1)

Where to Transform: Image Editor versus Page Layout Application

(1)

Appropriate Image Formats for Print

(11)

TIFF

(1)

Photoshop EPS

(1)

Photoshop Native (PSD)

(1)

Photoshop PDF

(1)

Moving to Native PSD and PDF

(1)

Special Case: Screen Captures

(2)

Converting Screen Captures to CMYK

(2)

RGB versus CMYK

(1)

Inappropriate Image Formats for print

(2)

Vector Graphics

(10)

Vector File Formats

(4)

Encapsulated PostScript (EPS)

(2)

Native File Formats

(1)

PDF

100

(1)

Vector Formats Not Appropriate for Print

100

(1)

Microsoft Windows Metafile Format (WMF)

100

(1)

Enhanced Metafile Format (EMF)

101

(1)

Raster Formats

101

(1)

Handling Text

101

(2)

Embedding Fonts

101

(1)

Outlining Text

102

(1)

Incorporating Images into Vector Files

103

(1)

Avoiding Unnecessary Complexity

104

(3)

Simplify Your Paths

104

(1)

Recommended Approaches to Document Construction

105

(1)

One Piece Per Page

105

(1)

It's a Drawing Program

106

(1)

Creating Multiple Pages in Illustrator

106

(1)

Creating Multiple Pages in FreeHand

106

(1)

Fonts

107

(12)

Font Flavors

107

(6)

PostScript (Type 1) Fonts

107

(1)

TrueType Fonts

108

(1)

OpenType Fonts

109

(2)

Macintosh OS X System Fonts

111

(1)

Windows System Fonts

112

(1)

Multiple Master Fonts

112

(1)

Substituting One Font Species For Another

113

(1)

Activating Fonts in the Operating System

113

(1)

Apple Font Book

113

(1)

Windows Control Panel

114

(1)

Font Management Programs

114

(2)

Automatic Font Activation

115

(1)

Font Conflicts

115

(1)

Font Licensing Issues

116

(3)

End User License Agreements (EULAs)

116

(1)

Embedding Fonts in PDFs

117

(1)

Converting Text To Outlines

118

(1)

Sending Fonts to the Print Service Provider

118

(1)

Cross-Platform Issues

119

(6)

Crossing The Great Divide

119

(1)

File Naming

120

(3)

Let's Have a Lot of Brevity

120

(1)

Filenames Don't Need Punctuation. Period

121

(1)

Watch Your Language

122

(1)

Include File Extensions

122

(1)

Fonts

123

(1)

Graphics Formats

124

(1)

Job Submission

125

(18)

Preparations During the Design Process

125

(1)

Talking with the Printer

126

(2)

Planning for Print

128

(4)

Checking Raster Images

129

(1)

Checking Vector Artwork

130

(1)

Checking Page Layout Files

131

(1)

Sending Job Files

132

(4)

Submitting PDF Files

133

(1)

Submitting Application Files

133

(2)

Platform Issues

135

(1)

Sending Files

135

(1)

Preparing for Proofing Cycles

136

(4)

Checking Image Proofs

136

(2)

Checking Page Proofs

138

(1)

Checking Corrections

139

(1)

Checking Imposed Bluelines

139

(1)

Signing Off on Proofs

140

(1)

Attending a Press Check

140

(3)

Photoshop Production Tips

143

(22)

Off to a Good Start

143

(3)

Know the Fate of the Image

143

(2)

Image Resolution

145

(1)

Color Space

145

(1)

Converting RGB to CMYK

146

(1)

Working in Layers

146

(3)

Don't Erase that Pixel!

147

(1)

Color Corrections with a Safety Net

148

(1)

Should You Flatten a Layered File?

148

(1)

Transparency

149

(1)

Silhouettes and Masking

150

(6)

Creating a Path: Right and Wrong

151

(1)

Path Flatness Settings

152

(1)

Paths that Aren't Clipping Paths

153

(1)

Alternative Silhouetting Methods

154

(2)

Beyond CMYK

156

(3)

Creating Duotones

156

(2)

Adding Spot Color to a CMYK Image

158

(1)

Beyond Pixels

159

(4)

Vector Elements

159

(2)

Saving as a Photoshop PDF

161

(2)

Saving for Other Applications

163

(2)

Illustrator Production Tips

165

(24)

Why Versions Matter

165

(5)

Saving For Earlier Versions

170

(2)

Quirks in Save Dialogs

170

(1)

Document Color Mode

171

(1)

Simplifying Complex Artwork

172

(2)

Using Filters and Effects

174

(5)

Filter versus Effect: Vector Shapes

174

(1)

Filter versus Effect: Generating Pixels

175

(1)

Using Filter > Stylize > Drop Shadow

175

(2)

Using Effect > Stylize > Drop Shadow

177

(1)

Document Raster Effects Settings

178

(1)

Creating 3D Artwork

179

(1)

Transparency

180

(1)

Flattening Transparency

181

(3)

Linked and Embedded Images

184

(1)

Blended Objects

185

(1)

Changes in Pantone Recipes

186

(1)

Saving for Other Applications

187

(2)

FreeHand Production Tips

189

(28)

Fonts and Graphics

189

(6)

Keeping It All Together

190

(1)

Font Handling

190

(1)

Images: Link or Embed?

191

(1)

Modifying Linked Images

192

(1)

Importing Images

193

(1)

Importing Multiple Images Simultaneously

193

(1)

Suitable Image Formats

194

(1)

Special Handling: DCS Images

194

(1)

Scaling Imported Images

194

(1)

Importing or Opening Adobe PDF Files

195

(1)

Special Effects

195

(11)

Live Vector Effects

196

(1)

Live Raster Effects

196

(2)

Lens Effects

198

(1)

Special Fills and Strokes

199

(1)

Gradient Fills

199

(1)

Pattern Fills

199

(1)

PostScript Fills

200

(2)

Textured Fills

202

(1)

Tiled Fills

202

(2)

Custom Fills

204

(1)

Custom Halftone Settings

204

(1)

Extrude, Smudge, and Shadow

205

(1)

Simplifying complex artwork

206

(1)

Clean House

206

(1)

Smooth and Simplify

206

(1)

Trim Off the Fat

207

(1)

Exporting Freehand Files

207

(10)

Exporting Raster Formats

208

(1)

Exporting Vector Formats

208

(2)

Providing Correct Bleed for Export

210

(1)

Exporting Documents Containing Multiple Pages

211

(1)

Exporting PDF Files

212

(1)

Exporting Directly to PDF

212

(1)

Print to Adobe PDF

213

(4)

InDesign Production Tips

217

(46)

Graphics

217

(10)

Placing Graphics

217

(1)

There's Good Drag and Drop

218

(1)

. . . and There's Bad Drag and Drop

219

(2)

Copy and Paste

221

(1)

Embedding and Unembedding Graphics

221

(1)

Updating Missing or Modified Graphics

222

(1)

Finding Missing Graphics

223

(1)

Updating Modified Graphics

224

(1)

Replacing Current Graphics

224

(1)

Editing Graphics

224

(1)

Transforming Graphics

225

(2)

Using Native Files

227

(4)

Photoshop Native Files (PSD)

227

(1)

Drop That Shadow

227

(2)

InDesign CS2: Object Layer Options

229

(1)

Illustrator Native Files (AI)

230

(1)

PDF Files as Artwork

231

(1)

Swatches

231

(7)

Stubborn Swatches

233

(1)

What to Do About All Those Extra Swatches

233

(2)

Ink Manager

235

(2)

Colorizing Images

237

(1)

Converting Legacy QuarkXPress and PageMaker Files

238

(5)

Preparing for Conversion

238

(1)

What to Expect

239

(1)

PageMaker Conversion Issues

240

(1)

QuarkXPress Conversion Issues

241

(1)

Cleaning Up

242

(1)

When Not to Convert Legacy Files

242

(1)

General Document Issues

243

(4)

IDLK Files

243

(1)

Automatic Recovery

243

(1)

Going Back in Time

244

(1)

Reducing File Size

244

(1)

Let It Bleed

244

(2)

One Size Fits All: Layout Adjustment

246

(1)

Checking Out of the Library

246

(1)

Transparency

247

(9)

Transparency Flattening

247

(1)

Put Text on Top

248

(1)

Choose the Appropriate Transparency Blend Space

248

(1)

Choose the Appropriate Transparency Flattener Preset

249

(3)

Invoking Transparency Flattener Presets

252

(1)

Special Case: Spot Color Content

252

(2)

Spot Colors and Transparency: Overprinting at the Print Service Provider

254

(1)

Drop Shadows: The Sun Never Moves

255

(1)

Finding & Fixing Problems

256

(4)

Forensic Tools

256

(2)

Info Palette

258

(1)

Preflight and Package

259

(1)

PDF Creation Methods

260

(1)

PDF Creation Settings

261

(2)

QuarkXPress Production Tips

263

(24)

Versions

263

(4)

Saving QuarkXPress 6.5 Files to Earlier Versions

264

(1)

Synchronized Text

264

(1)

Projects: Convert to Individual Documents

264

(1)

Font Issues

265

(1)

Photoshop Native Files

265

(1)

QuarkVista™ Picture Effects

266

(1)

General QuarkXPress Cautions

267

(14)

Beware the BIOS

267

(2)

Graphics

269

(1)

No Pasting from the Clipboard

269

(1)

Clipping Paths

270

(2)

Portable Document Format Files (PDFs) as Artwork

272

(1)

Specifying Colors

273

(1)

Creating PDF Files

274

(2)

Export to PDF: QuarkXPress 5.0

276

(1)

Export to PDF: QuarkXPress 6.0 Through 6.5

277

(1)

Print to Distiller/PDF Printer (QuarkXPress 5.0 and Above)

278

(1)

Print to PostScript, Distill Manually

279

(1)

Save as PDF

279

(1)

Collect for Output

280

(1)

QuarkXPress 7.0

281

(4)

New Features

281

(2)

Improved Support for Photoshop Native Images

283

(1)

Exporting PDF Files from QuarkXPress 7.0

284

(1)

Troubleshooting

285

(2)

What a Drag

285

(1)

Divide and Conquer

286

(1)

Acrobat Production Tips

287

(32)

Acrobat Product Line

288

(1)

Where Do PDFs Come From?

289

(1)

Creating PDF Files

289

(10)

Determining Which Type of PDF You Should Create

289

(1)

PDF Settings and Some Important Standards

290

(3)

Acrobat Distiller

293

(3)

Handling Image Content

296

(1)

Resolution Settings

297

(1)

Compression Settings

298

(1)

Font Embedding

299

(1)

Editing PDF Files

299

(5)

Editing Text

300

(1)

Editing Graphics

301

(3)

Print Production Toolbar

304

(12)

Forensic Tools: What's Wrong with this PDF?

305

(1)

Output Preview

305

(3)

Preflight

308

(3)

PDF Optimizer

311

(1)

Repair Tools

311

(1)

Convert Colors

311

(1)

Ink Manager

312

(1)

Add Printer Marks

312

(1)

Crop Pages

313

(1)

Fix Hairlines

314

(1)

Transparency Flattening

315

(1)

PDF Optimizer

315

(1)

Trap Presets

316

(1)

JDF

316

(1)

Using External PDF Editors

316

(3)

Appendix: Print Production Resources

319

(16)

Organizations

319

(5)

User Groups

320

(1)

Online Communities and Forums

320

(2)

Printing Industry Organizations

322

(1)

Packaging Organizations

322

(1)

Technical Education Organizations

323

(1)

Conferences and Trade Shows

324

(2)

Printing Industry Events

324

(1)

Design Conferences

325

(1)

Acrobat/PDF Conferences

326

(1)

Design and Printing Books

326

(3)

Desktop Publishing

326

(1)

General Design

327

(1)

General Printing

327

(2)

Typography

329

(1)

Software-Specific Books

329

(3)

Acrobat

329

(1)

Adobe Creative Suite

330

(1)

Freehand

330

(1)

Illustrator

330

(1)

InDesign

330

(1)

Photoshop

330

(1)

Photoshop Specialty Topics

331

(1)

QuarkXPress

331

(1)

Publications

332

(1)

Desktop Publishing

332

(1)

Design

332

(1)

Printing Technology

333

(1)

Tutorials

333

(1)

Destinations

333

(2)

Index

335

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Real World Print Production

Summary

Table of Contents

Supplemental Materials