Rhetorical Public Speaking

This text begins by addressing Aristotle’s “Five Canons of the Art”–a means of covering the basics through the lens of rhetorical theory– and progresses into a sophisticated outline of understanding, constructing and delivering artful rhetoric. The book incorporates scholarship on mediated communication, pragmatic speaking genres, the rhetorical situation, and aesthetic form.  Rhetorical Public Speaking aims to encourage students to be engaged citizens of society.

This text is available in a variety of formats – print and digital. Check your favorite digital provider for your etext, including Coursesmart, Kindle, Nook, and more. To learn more about our programs, pricing options and customization, click the Choices tab.

Learning Goals

Upon completing this book, readers will be able to:

• Understand Aristotle’s Five Canons of Rhetoric
• Construct and execute speeches
• Explore how they can use rhetorical speech in their daily lives

0205943586 / 9780205943586 Rhetorical Public Speaking Plus MySearchLab with Pearson eText -- Access Card Package

Package consists of:   

0205239927 / 9780205239924 MySearchLab with Pearson eText -- Valuepack Access Card

020586936X / 9780205869367 Rhetorical Public Speaking

1) Brief Table of Contents

2) Full Table of Contents

1) Brief Table of Contents

Chapter 1: The Canons of Rhetoric 
Chapter 2: The Genres of Public Speaking
Chapter 3: The Rhetorical Situation 
Chapter 4: Ethos   

Chapter 5: Logos 
Chapter 6: Pathos 
Chapter 7: Eloquence 

 2) Full Table of Contents 

Chapter 1: The Canons of Rhetoric 
The First Canon: Invention
The Second Canon: Arrangement
The Third Canon: Style
The Fourth Canon: Memory
The Fifth Canon: Delivery 

Chapter 2: The Genres of Public Speaking
Speeches of Introduction 
Speeches of Identification 
Speeches of Deliberation 
Speeches of Solicitation
Speeches of Commemoration 
Speeches of Enrichment 
Speeches of Administration 
Speeches of Advocacy 

Chapter 3: The Rhetorical Situation 
Exigence 
Practical Judgment 
Audience 
Constraints 
Speaker 
Occasion 

Chapter 4: Ethos 
Persona 
Evoked Audience 
Identification 
Distinction 
Polarization 

Chapter 5: Logos 
Logical Reasoning 

Chapter 6: Pathos 
Utopia 
Wasteland 
Virtue 
Vice 
Saint 
Sinner 
Idol 
Abomination 

Chapter 7: Eloquence 
Organizational Symbol 
Poetic Categories 

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.