Gender Lens Investing Uncovering Opportunities for Growth, Returns, and Impact

Women today are an unparalleled force in the global economy—as successful entrepreneurs, corporate executives and family breadwinners. Yet gender-based violence, the absence of women's legal rights and the persistent wage gap stubbornly remain. This paradox creates an unprecedented and underexplored opportunity for investors.

Gender Lens Investing, co-authored by Jackie VanderBrug, Managing Director and Joseph Quinlan, Managing Director and Chief Market Strategist, of U.S. Trust, Bank of America Private Wealth Management, is the first book of its kind to examine, in-depth the advantages of integrating gender into investment analysis. While other books speak to growing numbers and influence of women, Gender Lens Investing moves from economic trends to financial strategy.

• Learn why gender is material to economic prosperity and investment performance
• Explore ways to use a gender lens to assess products, companies and sectors.
• Delve into the forces of positive social change supported by a gender perspective on investment choices
• Examine profitable and gratifying gender lens investment strategies

Women are one of the world's greatest underutilized assets, and applying a gender lens allows you to identify companies that recognize this, or uncover the risks of companies that neglect it. A gender lens adds value across the investment community, but the impact reaches far beyond the bounds of portfolios to the economy and society as a whole. Gender Lens Investing provides expert perspective and real-world practical insight for investors looking to drive returns and impact.

Joseph Quinlan is managing director and head of Market and Thematic Strategy for the Global Wealth and Investment Management (GWIM) division of Bank of America. He is the author of The Last Economic Superpower.

Jackie VanderBrug is managing director and Sustainable Platform Lead for the Global Wealth and Investment Management (GWIM) division of Bank of America, where she co-chairs the Impact Investing Council.

Prologue xi

Acknowledgments xxi

About the Authors xxv

Chapter 1 Womenomics and the Measures That Matter 1

Chapter 2 It’s the Women, Stupid 13

Chapter 3 Womenomics Goes Global 37

Chapter 4 From Womenomics to Gender Lens Investing 57

Chapter 5 New Paths to Capital 77

Chapter 6 Inside and Outside the Workplace 105

Chapter 7 Getting Beyond Pink 133

Chapter 8 A New Field in Motion 159

Chapter 9 A Start That’s Here to Stay 187

Index 203

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