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Services Marketing: Integrating Customer Focus Across the Firm

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Services Marketing: Integrating Customer Focus Across the Firm by Zeithaml, Valarie; Bitner, Mary Jo; Gremler, Dwayne, 9780078112102
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
  • ISBN: 9780078112102 | 0078112109
  • Cover: Hardcover
  • Copyright: 3/14/2017
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