Sourcing in India Strategies and Experiences in the Land of Service Offshoring

Ranked as the second most important growing economy in the world, India represents one of the most interesting sourcing and selling markets. A real 'global strategy' cannot ignore it.

GUIDO NASSIMBENI  is professor of Business Strategy and Economics at the University of Udine, Italy, and Associate Editor of the Journal of Operations Management. His main research interests are international sourcing and supply chain management. On these topics he has published more than 80 works, most of them on international journals.

MARCO SARTOR is Assistant Professor at the University of Udine, Italy. His studies mainly concern international sourcing and manufacturing in China and India. He conducted researches working with several companies including Accenture, Black&Decker, DHL, GlaxoSmithKline and NCR. Together with Guido Nassimbeni he is the co-author of Sourcing in China.