Strategic Management : A Managerial Perspective

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Strategic Management : A Managerial Perspective by Bourgeois,  J.; Stimpert, Larry, 9780030321047
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  • ISBN: 9780030321047 | 0030321042
  • Cover: Hardcover
  • Copyright: 10/27/2000

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Integrating three primary themes, Strategic Management Concise Edition emphasizes how managerial thinking influences strategy formulation and implementation; the importance of change and the need to think dynamically about strategic management; and the importance of organizational learning. Integrating real-world coverage throughout, the text includes such important issues as problems associated with price competition, the use of litigation as a competitive weapon, the unique challenges of service businesses, the limitations of boards of directors, and much more.
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