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- ISBN: 9780834207998 | 0834207990
- Cover: Hardcover
- Copyright: 7/4/1996
For a physician to succeed in The New World of health care delivery he or she needs to focus on four key areas of medical practice: his patients; his office; his business relationship with managed care plans, hospitals and other physicians; and his marketing plan. Each of these areas is a pillar of effective practice, the importance of which will not be diminished or changed regardless of the direction of future health care reform.