Those Guys Have All the Fun Inside the World of ESPN

ESPN began as an outrageous gamble with a lineup that included Australian Rules Football, rodeo, and a rinky-dinky clip show called Sports Center. Today the empire stretches far beyond television into radio, magazines, mobile phones, the internet, video games and more, while ESPN's personalities have become global superstars to rival the sports icons they cover. Chris Berman, Robin Roberts, Keith Olbermann, Hannah Storm, Bill Simmons, Tony Kornheiser, Stuart Scott, Erin Andrews, Mike Ditka, Bob Knight, and scores of others speak openly about the games, shows, scandals, gambling addictions, bitter rivalries, and sudden suspensions that make up the network's soaring and stormy history. The result is a wild, smart, effervescent story of triumph, genius, ego, and the rise of an empire unlike any television had ever seen.

James Andrew Miller is the author of Running in Place: Inside the Senate and Live from New York. He has also written for the New York Times, Life, the Washington Post and Newsweek. His various positions in television include Senior Executive Producer of "Anderson Cooper 360" and Executive VP of Original Programming at USA Network. He lives in Bucks County, PA.

Tom Shales won his Pultizer Prize for television criticism in the Washington Post. He is the author of On the Air!, Legends, and Live from New York, and has written for publications such as Esquire, Playboy, Life, and Interview, among others. He lives in McLean, Virgina.