on all orders of $79 or more

7% OFF your purchase of $75 or more!
Use coupon code TUESDAY in checkout.

Tourism The Business of Hospitality and Travel

, by ; ;
Tourism The Business of Hospitality and Travel by Cook, Roy A.; Hsu, Cathy H. C.; Marqua, Joseph J., 9780133113532
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
  • ISBN: 9780133113532 | 0133113531
  • Cover: Paperback
  • Copyright: 7/18/2013
  • Rent Textbook


  • Buy New Textbook

    Currently Available, Usually Ships in 24-48 Hours

  • eTextbook

    Available Instantly

    Online: 365 Days

    Downloadable: Lifetime Access


Tourism: The Business of Hospitality and Travel, 5e views the industry from a business perspective—examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behavior, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students. This edition includes early coverage of geography, more international examples, new case studies and expanded application and web-based exercises.

You might also enjoy...

Please wait while the item is added to your bag...