Toward Integrative Corporate Citizenship Research Advances in Corporate Social Performance

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Toward Integrative Corporate Citizenship Research Advances in Corporate Social Performance by Orlitzky, Marc; Swanson, Diane L., 9780230201873
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  • ISBN: 9780230201873 | 0230201873
  • Cover: Hardcover
  • Copyright: 11/15/2008

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Given the increased impact of non-market forces on business reputation, there has never been a greater need to grasp corporate social performance. This book demonstrates that a holistic perspective on corporate citizenship that accommodates the importance of profits and other time-honored social values is both desirable and possible.
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