Winning the Story Wars
, by Sachs, JonahNote: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9781422143568 | 1422143562
- Cover: Hardcover
- Copyright: 7/10/2012
Globally recognized storyteller, designer, and entrepreneur Sachs argues that only those brands that tell "values-driven stories" through the "right" channels will revolutionize marketing and may become humanity's greatest hope for the future.