Women in Mass Communication

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ISBN: 9781412936958 | 1412936950
Cover: Paperback
Copyright: 6/21/2006

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The Third Edition of Women in Mass Communication provides a new generation of students with an insightful examination of women in the journalism and mass communication professions. In this seminal volume, editors Pamela J. Creedon and Judith Cramer offer ideas and directions for improving the status of women-and men-working in the field. Book jacket.

Acknowledgments

PART I: TWO DECADES OF PROGRESS?

(32)

1. Introduction: We've Come a Long Way, Maybe...

(6)

Judith Cramer

Pamela J. Creedon

2. Sexed and Gendered Bodies in Journalism Textbooks

(14)

Linda Steiner

3. How to Stir Up a Hornets' Nest: Studying the Implications of Women Journalism Majors

(10)

Maurine H. Beasley

PART II: UPDATE ON THE PROFESSIONS

(74)

4. Women in Newspaper Journalism (Since the 1990's)

(12)

June O. Nicholson

5. Women's Salary and Status in the Magazine Industry

(12)

Sammye Johnson

6. Radio: The More Things Change...The More They Stay the Same

(14)

Judith Cramer

7. Women and Minorities in Commercial and Public Television News, 1994-2004

(12)

Jannette L. Dates

8. Women in Public Relations: Success Linked to Organizational and Societal Cultures

(12)

Elizabeth L. Toth

Carolyn Garett Cline

9. Advertising Women: Images, Audiences, and Advertisers

(10)

Nancy Mitchell

PART III: SPECIALIZATIONS...

107

(52)

10. The Power to Improve Lives: Women in Health Communication

109

(12)

Julie L. Andsager

11. Scholastic Media: Women in Quantity and Quality...But Is That Enough?

121

(12)

Candace Perkins Bowen

12. Increased Legitimacy, Fewer Women? Analyzing Editorial Leadership and Gender in Online Journalism

133

(14)

Shayla Thiel Stern

13. Women Journalists in Toyland and in the Locker Room: It's All About the Money

147

(12)

Pamela J. Creedon

Roseanna M. Smith

PART IV: INTERNATIONAL PERSPECTIVES

159

(48)

14. Three Steps Forward and Two Steps Back? Women Journalists in the Western World Between Progress, Standstill, and Retreat

161

(16)

Romy Fröhlich

15. Bewitched, Bedeviled, and Left Behind: Women and Mass Communication in a World of Faith

177

(14)

Debra L. Mason

16. The Global Context of Women in Communication

191

(16)

H. Leslie Steeves

PART V: BUILDING A FOUNDATION FOR FURTHER STUDY

207

(66)

17. On the Margins: Examining the Intersection of Women and the Law of Mass Communication

209

(12)

Diane L. Borden

Maria B. Marron

18. Situating "The Other": Women, Racial, and Sexual Minorities in the Media

221

(12)

Carolyn M. Byerly

19. Myths of Race and Beauty in Teen Magazines: A Semiotic Analysis

233

(14)

Meenakshi Gigi Durham

20. The Social Construction of Leadership and Its Implications for Women in Mass Communication

247

(10)

Linda Aldoory

21. Got Theory?

257

(16)

Laura A. Wackwitz

Lana F. Rakow

PART VI: WHERE DO WE GO FROM HERE?

273

(10)

22. Our Conclusion: Gender Values Remain, Inequity Resurges, and Globalization Brings New Challenges

275

(8)

Pamela J. Creedon

Judith Cramer

References

283

(38)

Author Index

321

(8)

Subject Index

329

(6)

About the Editors

335

(2)

About the Contributors

337

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Women in Mass Communication

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