Part One. The Building Blocks of Effective Messages 1. Succeeding in Business Communication 2. Using Goodwill for Effective Communication Part Two. The Communication Process 3. Researching and Evaluating Source Material 4. Planning, Composing, and Revising 5. Communicating across Cultures 6. Working and Writing in Teams Part Three. Design of Communication 7. Designing Documents 8. Creating Effective Visuals Part Four. Basic Business Messages 9. Crafting Informative and Positive Messages 10. Crafting Negative Messages 11. Crafting Persuasive Messages Part Five. Common Genres 12. Developing Proposals 13. Writing Reports 14. Making Oral Presentations Part Six. The Job Hunt 15. Developing Job Application Materials 16. Interviewing, Writing Follow-Up Messages, and Succeeding Appendices A. Formatting Letters and Email Messages B. Writing Correctly
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