Cowgirl Power

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Cowgirl Power by Gaddis, Gay, 9781478948223
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  • ISBN: 9781478948223 | 1478948221
  • Cover: Paperback
  • Copyright: 1/22/2019

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Kick Ass Your Way

As the owner of one of the largest woman-owned advertising agencies in the U.S., Gay Gaddis knows a thing or two about empowerment. Gay's insights are rooted in the spirited strength of the real cowgirl heroines of the 1920s and '30s-gutsy risk -takers in everything they did. In Cowgirl Power, these cowgirls are celebrated as a metaphor for the power we all have to achieve far more than we think.

Whether your goal is to start a family, own a business, advance your career, organize community outreach, or run for office, it all comes down to power: knowing how to develop it and not being afraid to take it when it comes your way.

Gay's book and Cowgirl Power Toolkit will help you blaze a path to success, on your terms:

  • Taking responsibility for yourself
  • Building your own competence
  • Finding your assertiveness
  • Designing your own life
  • Building a kick-ass culture
  • Recognizing good ideas
  • Becoming a fearless leader


Cowgirl Power is not about changing you. You are just fine. It's about understanding your strengths, building on them, and unlocking your power to kick ass-your way.

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