ENTREPRENEURSHIP: The Art, Science, and Process for Success [Rental Edition]

Part 1: Laying the Groundwork for Small BusinessChapter 1: The Twenty-First Century EntrepreneurChapter 2: Individual Leadership and Entrepreneurial Start-UpsChapter 3: Business Idea Generation and Initial EvaluationPart 2: Due Diligence on the Business IdeaChapter 4: External AnalysisChapter 5: Business Mission and StrategyChapter 6: Analyzing Cash Flow and Other Financial InformationPart 3: Establishing the BusinessChapter 7: Financing and AccountingChapter 8: Business and Financial AnalysisChapter 9: Legal Issues with a New BusinessPart 4: Building the BusinessChapter 10: Human Resources ManagementChapter 11: MarketingChapter 12: Establishing OperationsPart 5: Important Issues for EntrepreneursChapter 13: Exit/Harvest/TurnaroundChapter 14: Franchising and Purchasing an Existing BusinessPart 6: Mini Cases