Marketing Research

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Marketing Research by Burns, Alvin C.; Bush, Ronald F., 9780131477322
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
  • ISBN: 9780131477322 | 0131477323
  • Cover: Hardcover
  • Copyright: 1/1/2006

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For the undergraduate Marketing Research course. Marketing Research is the global leader in marketing research because it demonstrates how to use statistical tools in an intuitive manner.
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