MKTG (Marketing CourseMate Printed Access Card)

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MKTG (Marketing CourseMate Printed Access Card) by Lamb, Charles W.; Hair, Joe F.; McDaniel, Carl, 9781133190110
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
  • ISBN: 9781133190110 | 1133190111
  • Cover: Paperback
  • Copyright: 3/2/2012

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Created through a "student-tested, faculty-approved" review process with direct input from students and faculty, *MKTG6* is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. *MKTG6* employs up-to-date, relevant examples from a wide range of independent upstarts and larger companies students love. *MKTG6* also offers a dynamic range of web-based review and testing products to facilitate today's on-the-go lifestyle.
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