The Routledge Companion to Nonprofit Marketing
, by Adrian SargeantNote: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9780415417273 | 0415417279
- Cover: Hardcover
- Copyright: 12/13/2007
Written by a leading team of international experts, this is a timely collection of cutting edge articles. It offers a complete overview of marketing issues in the nonprofit sector, and a review of the latest research.