Careers in Media

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ISBN: 9780205723812 | 0205723810
Cover: Paperback
Copyright: 3/4/2009

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The 2/e of this supplement profiles employment opportunities in media and points out often overlooked options for students seeking a job in the highly selective and competitive media world. Included is a discussion of portfolio development and valuable appendices with state and job websites.

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Overview of Media Careers
The Media Fields
Occupational Statistics
Career Categories
Broadcasting
Motion Picture and Video Industries
Advertising and Public Relations
Print, Magazine, and Photojournalism
The Written Word
Newspapers
Magazines
Editorial Employment Sectors in Print
The Editorial Staff
Related Editorial Positions
Non-Editorial Employment Sectors in Print
Audio and Radio
The Evolution of Radio
The Traditional Radio Industry
Employment Opportunities in Radio
On-Air and Production
News
Sales and Support
Audio Positions That Complement Video
The Music Recording Industry
Television and Broadcast Video
The Dominance of Television
Television Markets
The Networks
Salaries and Job Expectations
Television Station Positions
Employment Forecasts
News
Sales and Traffic
Production
Engineering
Corporate and Non-Broadcast Media
Media for Specific Audiences
In-House Media Groups
Corporate Production
Production Designations and Descriptions
Motion Pictures
The Motion Picture Industry
Feature Film Production
Commercial Production
Music Video Production
Production Designations and Descriptions
New Media
The Growth of New Media
Television
Radio
Motion Pictures
Portable and Wireless Technologies
Video Games
Production Designations and Descriptions
Advertising and Public Relations
Careers in Advertising and Public Relations
Advertising
Public Relations
Job Outlook
Occupational Designations and Descriptions
Educational Media
Interconnecting Mass Media and Education
Undergraduate Programs
Graduate Programs
Terminal and Non-Terminal Degrees
Positions at Colleges and Universities
Positions at Middle and High Schools
Distance Learning and Access Channels
Portfolio Development
Competition in the Job Market
Portfolios
The Resume
The Cover Letter
The Video Demo Tape
The Slate and Contact Information
Video Samples for the Demo Tape
Writing Samples
The Audio Demo Tape
Tearsheets and Campaigns
Submitting the Portfolio
State Websites
Employment Websites
Collegiate Media Organizations
Table of Contents provided by Publisher. All Rights Reserved.

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Careers in Media

Summary

Table of Contents

Supplemental Materials