Irresistible! Markets, Models, and Meta-Value in Consumer Electronics (paperback)

George Bailey is IBM’s Global Managing Partner for the Electronics industry consulting practice and a member of IBM’s senior leadership team. In this role, Mr. Bailey is responsible for managing over several billion of IBM’s business within the Electronics industry, which encompasses clients in consumer electronics, semiconductor, and telecommunications equipment manufacturing sectors, among others. Mr. Bailey leads a global network of thousands of employees focused on the Electronics industry, helping companies transform innovative ideas into bold, meaningful actions that drive business success and enhance enterprise value for our clients.

Mr. Bailey is an internationally recognized authority on strategic change and has led large-scale, multi-year transformational projects for progressive global companies. He is a sought-after speaker and has published numerous books, articles, and white papers.

Mr. Bailey received an M.A. from Pepperdine University and a M.B.A. from Drucker School of Management at Claremont College. He resides in Greenwich, Connecticut with his wife and four children. He won his division in the 1995 Transpacific yacht race and remains an avid sailor.

Dr. Hagen Wenzek is the Global Leader for the Electronics industry at the IBM Institute for Business Value (IBV). In this role, Dr. Wenzek is responsible for developing and deploying thought leadership in the Electronics industry. He generates the industry insight in the think tank environment of the IBV, in close collaboration with IBM account teams, clients, and academia, such as the Harvard Business School.

In his role as an Associate Partner for IBM Business Consulting Services, Dr. Wenzek has the additional responsibility to engage Electronics industry clients. He has led global consulting engagements from large transformation projects to focused strategy projects. Furthermore, Dr. Wenzek presents the results of his work at international conferences and in lectures at renowned universities.

Dr. Wenzek received a Diploma in Electrical Engineering from Aachen University and a Doctoral Degree in Electrical Engineering from Hagen University, both in Germany. He lives in Heidelberg, where he trains to participate in swimming, running, and cycling competitions.

Preface  xv

Acknowledgments  xvii

About the Authors  xix

About the Editors  xxiii

Chapter 1: Irresistible Electronics, Turbulent Times  1

Chapter 2: The New Role of Technology and Services in Next-Generation Businesses  15

Chapter 3: The Consumer’s Internet—Thin Clients & Fat Hosts for Everyone  33

Chapter 4: The Smart Home : Coming to Your House Soon, but Not Too Soon  47

Chapter 5: Telehealthcare : The Key to the Living Room  63

Chapter 6: Online Gaming Environments : People, Technology, Money, and Social Networks  85

Chapter 7: The Soul of the Next Generation of Consumer Electronics Products  109

Chapter 8: IBM’s Global Technology Outlook and Its Implications to Consumer Electronics  125

Chapter 9: Embedded Linux : For Embedded Systems Today and into the Future  137

Chapter 10: Software Development Strategies for Connected Consumer Electronics  153

Chapter 11: Differentiation Through Product and User Interface Design  175

Chapter 12: Consumer Relationships : A Tale of Channels and Brands  189

Chapter 13: Consumer Electronics in China in Year 2011  209

Index  223

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