Advertising and Chinese Society Impacts and Issues

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Advertising and Chinese Society Impacts and Issues by Cheng, Hong; Chan, Kara, 9788763002271
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  • ISBN: 9788763002271 | 8763002272
  • Cover: Paperback
  • Copyright: 8/11/2009

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Advertising and Chinese Society: Impacts and Issues examines the social, psychological, legal, and ethical impact, perceived or proven, that may result from advertising in the booming Chinese market. Unlike those on a commercial slant, this book provides
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