The Americanisation of European Business

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ISBN: 9780415171915 | 0415171911
Cover: Hardcover
Copyright: 5/29/1998

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This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945, as well as the actual influence on European industries and regions in the 1950s and 1960s.

List of illustrations

vii

(2)

Notes on contributors

(4)

Preface

xiii

(2)

List of abbreviations

1 The Marshall Plan and the transfer of US management models to Europe: an introductory framework

(17)

OVE BJARNAR

MATTHIAS KIPPING

2 From business reform programme to production drive: the transformation of US technical assistance to Western Europe

(17)

JACQUELINE MCGLADE

PART I Transfer mechanisms and channels

(78)

3 The European Productivity Agency: a faithful prophet of the American model?

(18)

BENT BOEL

4 `Operation Impact': converting European employers to the American creed

(19)

MATTHIAS KIPPING

5 US-owned manufacturing affiliates and the transfer of managerial techniques: the British case

(17)

JOHN H. DUNNING

6 The regional dissemination of American productivity models in Norway in the 1950s and 1960s

(22)

ROLV PETTER AMDAM

OVE BJARNAR

PART II The transfer process

113

(56)

7 Americanisation beyond the mass production paradigm: the case of British industry

115

(18)

JIM TOMLINSON

NICK TIRATSOO

8 Americanisation and the `Swedish model' of industrial relations: the introduction of the MTM system at Volvo in the postwar period

133

(16)

HENRIK GLIMSTEDT

9 The limits of Americanisation and the emergence of an alternative model: the Marshall Plan in Emilia-Romagna

149

(20)

DAVID W. ELLWOOD

PART III The translation and transformation

169

(60)

10 An Americanised company in Germany: the Vereinigte Glanzstoff Fabriken AG in the 1950s

171

(19)

CHRISTIAN KLEINSCHMIDT

11 Selective adaptation of American management models: the long-term relationship of Pechiney with the United States

190

(18)

LUDOVIC CAILLUET

12 Learning from America: the remodelling of Italy's public-sector steel industry in the 1950s and 1960s

208

(21)

RUGGERO RANIERI

Index

229

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The Americanisation of European Business

Summary

Table of Contents

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