The Art of Public Speaking

By far the leading speech textbook of our time,The Art of Public Speakinghas defined the art of being the best for more than 10 million students and instructors. Whether a novice or an experienced speaker, every student will learn how to be a better public speaker through Lucas' clear explanations of classical and contemporary theory and thorough coverage of practical applications. The new edition offers an innovative new digital experience--Connect Lucas. Bridging the printed page with the spoken word, this revolutionary Web site will allow students and instructors to access a complete media and research library, study and speech preparation tools, and a completely integrated media-rich textbook in a dynamic online environment (www.connectlucas.com).