The definitive resource for building a global strategy in Asia--from Japan to New Zealand.
George S. Yip is adjunct professor at the Anderson Graduate School of Management at UCLA. In 1998 he will be a visiting professor at Oxford University and the China-Europe International Business School. He is represented as a speaker by the Leigh Bureau.
List of Figures
vii
List of Tables
ix
Preface
xi
Evaluating the Asia-Pacific Opportunity
1
(33)
Japan---Still Bubbling?
34
(28)
Yoko Ishikura
George S. Yip
South Korea---New Prosperity and Agony
62
(22)
Yongwook Jun
George S. Yip
China---Enter the Giant
84
(30)
Kam-hon Lee
George S. Yip
Taiwan---Coming Into Its Own
114
(20)
Ching-sung Wu
George S. Yip
Hong Kong---A New Role
134
(21)
Kam-hon Lee
George S. Yip
Singapore---Regional Hub
155
(25)
Kulwant Singh
Joseph Putti
George S. Yip
Malaysia---Vision 2020
180
(23)
Siti Maimon Kamso Wan-Rafaei
George S. Yip
Thailand---Tiger by the Tail?
203
(18)
Kanoknart Visudtibhan
George S. Yip
Indonesia---Finding Ways to Takeoff
221
(23)
Albert Widjaja
George S. Yip
The Philippines---Overcoming the Past
244
(18)
Emanuel V. Soriano
George S. Yip
India---Giving Multinationals a Chance
262
(19)
K. Ramachandran
George S. Yip
Vietnam---Capitalism Now
281
(13)
George S. Yip
Australia---Asian Future
294
(22)
Peter FitzRoy
Susan Freeman
George S. Yip
New Zealand---Resource Play
316
(14)
Wayne Cartwright
George S. Yip
Regional Groupings---ASEAN, AFTA, APEC, Etc.
330
(24)
Mari Kondo
George S. Yip
Conclusions---Go East, Multinational Company
354
(21)
Postscript---Asian Crisis and Aftermath
375
(36)
George S. Yip
Kulwant Singh
Appendix Globalization Measures
411
(6)
Bibliography
417
(8)
Index
425
(16)
About the Authors
441
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