- ISBN: 9780538622905 | 0538622903
- Cover: Hardcover
- Copyright: 1/5/1995
This book is specifically designed to provide the user with the vision and skills necessary to function successfully as world-class employees in a global economy.
| Unit 1 The World of International Business | |||||
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2 | (20) | |||
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4 | (1) | |||
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4 | (2) | |||
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6 | (3) | |||
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9 | (1) | |||
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10 | (2) | |||
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12 | (2) | |||
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14 | (1) | |||
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15 | (7) | |||
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20 | (2) | |||
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22 | (23) | |||
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24 | (1) | |||
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24 | (3) | |||
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27 | (3) | |||
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30 | (1) | |||
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31 | (2) | |||
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33 | (3) | |||
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36 | (1) | |||
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37 | (8) | |||
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45 | (25) | |||
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47 | (1) | |||
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48 | (2) | |||
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50 | (4) | |||
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54 | (6) | |||
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60 | (4) | |||
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64 | (6) | |||
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70 | (22) | |||
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71 | (2) | |||
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73 | (1) | |||
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74 | (4) | |||
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78 | (3) | |||
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81 | (11) | |||
| Unit 2 Organizing for International Business | |||||
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92 | (24) | |||
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94 | (7) | |||
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101 | (2) | |||
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103 | (13) | |||
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114 | (2) | |||
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116 | (21) | |||
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118 | (1) | |||
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118 | (2) | |||
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120 | (3) | |||
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123 | (2) | |||
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125 | (3) | |||
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128 | (2) | |||
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130 | (7) | |||
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137 | (22) | |||
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138 | (3) | |||
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141 | (4) | |||
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145 | (2) | |||
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147 | (3) | |||
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150 | (3) | |||
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153 | (6) | |||
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159 | (23) | |||
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161 | (3) | |||
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164 | (7) | |||
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171 | (2) | |||
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173 | (3) | |||
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176 | (6) | |||
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182 | (24) | |||
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183 | (3) | |||
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186 | (1) | |||
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187 | (4) | |||
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191 | (4) | |||
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195 | (2) | |||
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197 | (9) | |||
| Unit 3 Managing in a Global Environment | |||||
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206 | (24) | |||
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208 | (2) | |||
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210 | (2) | |||
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212 | (3) | |||
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215 | (3) | |||
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218 | (3) | |||
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221 | (2) | |||
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223 | (7) | |||
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228 | (2) | |||
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230 | (28) | |||
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232 | (1) | |||
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232 | (5) | |||
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237 | (2) | |||
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239 | (1) | |||
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240 | (2) | |||
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242 | (5) | |||
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247 | (2) | |||
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249 | (2) | |||
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251 | (2) | |||
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253 | (5) | |||
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258 | (22) | |||
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260 | (3) | |||
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263 | (2) | |||
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265 | (3) | |||
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268 | (4) | |||
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272 | (3) | |||
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275 | (5) | |||
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280 | (19) | |||
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282 | (2) | |||
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284 | (1) | |||
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285 | (1) | |||
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286 | (2) | |||
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288 | (1) | |||
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288 | (11) | |||
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299 | (21) | |||
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301 | (7) | |||
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308 | (2) | |||
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310 | (10) | |||
| Unit 4 Information and Production Systems for Global Business | |||||
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320 | (18) | |||
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322 | (3) | |||
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325 | (2) | |||
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327 | (2) | |||
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329 | (1) | |||
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330 | (8) | |||
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336 | (2) | |||
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338 | (20) | |||
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340 | (1) | |||
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341 | (2) | |||
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343 | (5) | |||
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348 | (4) | |||
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352 | (6) | |||
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358 | (20) | |||
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359 | (3) | |||
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362 | (1) | |||
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363 | (4) | |||
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367 | (2) | |||
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369 | (2) | |||
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371 | (7) | |||
| Unit 5 Marketing in a Global Economy | |||||
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378 | (24) | |||
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380 | (2) | |||
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382 | (2) | |||
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384 | (4) | |||
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388 | (1) | |||
|
389 | (1) | |||
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390 | (3) | |||
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393 | (9) | |||
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400 | (2) | |||
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402 | (24) | |||
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404 | (1) | |||
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405 | (2) | |||
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407 | (2) | |||
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409 | (3) | |||
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412 | (2) | |||
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414 | (2) | |||
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416 | (1) | |||
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417 | (3) | |||
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420 | (6) | |||
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426 | (24) | |||
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428 | (2) | |||
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430 | (3) | |||
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433 | (1) | |||
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434 | (2) | |||
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436 | (3) | |||
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439 | (3) | |||
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442 | (2) | |||
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444 | (6) | |||
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450 | (24) | |||
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451 | (2) | |||
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453 | (3) | |||
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456 | (5) | |||
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461 | (5) | |||
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466 | (8) | |||
| Unit 6 Global Financial Management | |||||
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474 | (22) | |||
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475 | (2) | |||
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477 | (5) | |||
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482 | (4) | |||
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486 | (2) | |||
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488 | (8) | |||
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494 | (2) | |||
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496 | (20) | |||
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498 | (3) | |||
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501 | (3) | |||
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504 | (2) | |||
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506 | (4) | |||
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510 | (6) | |||
| Appendix A Analyzing International Investments | 516 | (7) | |||
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516 | (2) | |||
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518 | (3) | |||
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521 | (2) | |||
| Appendix B Maps | 523 | (12) | |||
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524 | (2) | |||
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526 | (2) | |||
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528 | (2) | |||
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530 | (2) | |||
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532 | (2) | |||
|
534 | (1) | |||
| Glossary | 535 | (14) | |||
| Index | 549 | (10) | |||
| Acknowledgments | 559 |
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